In this post we want to cover lead generation and how it can equate to a big passive income stream for you. We briefly touch on the subject in this article, but we wanted to go way more in depth and really tackle this subject. After reading about making money blogging, you know that you can basically work really hard and then make money off that work for a lifetime to come. Lead generation is basically the same principle but instead of making money through people clicking on advertising links or selling a product directly from your page, you’re generating live leads for companies that are looking for their service on the internet. Imagine searching for “carpet cleaning” on google in your hometown. Once you type that into Google or any other search engine, there’s going to be a “3-pack” of companies that pop up in the local map section and then below that there is going to be websites that pop up which we call the “organic search results”. Above the map section, it’s also important to note, there is going to be the advertisements that pop up which is basically companies paying to advertise on google. The reason those websites pop up before any of the map or organic searches, is because google is making money off of those and they want as many people as possible clicking on those ads so they are getting paid. The good news is that studies show consumers click on the map and organic listings a lot more often than they do the advertisements, and the people that do click on the map and organic listings are far better customers than the ones clicking on the advertisements. The conversions are better, the price per sale is high, it’s all around better and extremely valuable to show up as the top map and organic search. This explains why a lot of companies pay someone to do search engine optimization work for their websites and map listings so they show up at the top of those search results, get a lot more traffic going to their website, which in turns leads to more people calling their phone number and giving them business (leads).
All business comes down to is leads, and sales, so if you can generate leads you’re going to prove yourself extremely valuable to companies. The best news of all is ranking websites for local businesses can be pretty easy if you know what you’re doing and know what to look for. Many times, you’ll notice that the top search results got pretty lucky and just happened to be a little bit stronger than their competition and didn’t really know what they were doing. Local lead generation is how I make residual money because I put the time and effort into these websites to get them ranked, than when people call the phone number on my website, I have that number forwarded to an actual business owner who then pays me for the business I generate for them. It’s really easy once you’re getting leads coming in to get a business owner to pay you because you can give them a weeks worth of leads for free and then ask for their business. This is what we call results in advance, you’re basically giving the business owner free money, then saying to them if you want to keep growing your business and getting my leads, it’s going to be $750 per month (or whatever fee you want to charge them that makes sense). We just wanted to open your eyes to this type of business model because it’s one that’s proven very effective and a great way to build a passive income stream. One of the businesses I’m doing lead generation for (click here to check out my site: towing Mesa AZ) has tripled his business since taking on my leads. I charge the owner $1,000 per month and he ends up taking home an extra $5,000 every month, so it works out great for everybody. The awesome news is that I don’t have to answer any phones, drive a tow truck, or deal with any customers, and I still make some pretty good money. Imagine rinsing and repeating this process hundreds of times over and you start to understand that this is a very lucrative and realistic way to make passive money online. If you have any questions about how to generate leads and want to learn the process, please contact us here. To learn about how to make passive money through teaching something of value online, please check that article out, here.